Wep Page Themes
Search engines derive Web
Page Themes by defining the common "topic"
throughout a website. The common theme for this website
is Search Engine Optimization, Website Marketing, Internet
Advertising etc.
One excellent method of creating a consistent theme is to
include your most important keyword phrases in the web site's
title, Meta tags, text and links.
Be Careful! Don't overdue it. Search Engines are smarter
than you might expect. They can detect keyword spamming
if you saturate too many keywords into your content. As
a general rule, it is best if you keep keyword density to
about 4-6% of the words contained within a web page. It
is best to include at least 150 words of text per page!
Search Engines:
Search Engines Explained.
Keywords:
choosing the right keywords is mission critical.
Pay
Per Click Advertising: Bid on keywords.
Link
Popularity: the more links pointing your site from "relevant"
sites the better.
Click
Popularity: the more traffic your site receives, the
higher you score.